.nat-marketing-story{background:#f5f3ed;color:#172521;padding:clamp(4.5rem,9vw,8rem) 0 0}.nat-marketing-story *{box-sizing:border-box}.nat-marketing-story__intro{margin:0 auto clamp(3.5rem,7vw,6rem);max-width:940px;padding-inline:clamp(1.25rem,5vw,4.5rem);text-align:center}.nat-marketing-story h2,.nat-marketing-story h3{color:#172521;font-family:Fraunces,Georgia,serif;font-weight:600;letter-spacing:-.04em}.nat-marketing-story h2{font-size:clamp(2.3rem,5vw,4.8rem);line-height:1.02;margin:0}.nat-marketing-story h3{font-size:clamp(1.7rem,3vw,2.7rem);line-height:1.08;margin:0 0 1rem}.nat-marketing-story__lede,.nat-marketing-story__chapter p,.nat-marketing-story__close p{color:#415049;font:500 clamp(1rem,1.4vw,1.18rem)/1.65 "DM Sans",Inter,sans-serif}.nat-marketing-story__lede{margin:0 auto 1.5rem;max-width:47rem}.nat-marketing-story__journey{align-items:start;display:grid;gap:clamp(2.75rem,7vw,7.5rem);grid-template-columns:minmax(0,1fr) minmax(20rem,.9fr);margin:0 auto;max-width:1280px;padding:0 clamp(1.25rem,5vw,4.5rem)}.nat-marketing-story__visual{margin:0;position:sticky;top:6rem}.nat-marketing-story__image-frame{aspect-ratio:1;background:#e6ddca;border:1px solid rgba(31,92,75,.16);border-radius:clamp(1.25rem,2.2vw,2rem);box-shadow:0 18px 45px rgba(23,37,33,.12);overflow:hidden;position:relative}.nat-marketing-story__image{display:block;height:100%;inset:0;object-fit:cover;opacity:0;position:absolute;transition:opacity .55s ease;width:100%}.nat-marketing-story__image.is-active{opacity:1}.nat-marketing-story__visual figcaption{color:#53615c;font:500 .88rem/1.5 "DM Sans",Inter,sans-serif;margin:1rem 0 0;max-width:34rem}.nat-marketing-story__chapters{padding-bottom:clamp(2rem,6vw,5rem)}.nat-marketing-story__chapter{border-top:1px solid #d8d0c0;padding:clamp(2rem,4vw,3.6rem) 0}.nat-marketing-story__chapter:last-child{border-bottom:1px solid #d8d0c0}.nat-marketing-story__chapter p{margin:0;max-width:36rem}.nat-marketing-story__chapter p+p{margin-top:1rem}.nat-marketing-story__close{align-items:center;display:flex;gap:1rem;justify-content:center;margin:0 auto;max-width:1000px;padding:clamp(2rem,5vw,4rem) 1.25rem;text-align:center}.nat-marketing-story__close p{color:#172521;font:600 clamp(1.1rem,1.7vw,1.4rem)/1.4 Fraunces,Georgia,serif;margin:0}.nat-marketing-story__close a,.nat-marketing-resource__button{background:#c7ef72;border:1px solid #172521;border-radius:999px;color:#172521;font:700 .92rem/1.2 "DM Sans",Inter,sans-serif;padding:.95rem 1.25rem;text-decoration:none;transition:transform .2s ease,box-shadow .2s ease}.nat-marketing-story__close a:hover,.nat-marketing-resource__button:hover{box-shadow:0 8px 18px rgba(23,37,33,.15);transform:translateY(-2px)}.nat-marketing-story__close a:focus-visible,.nat-marketing-resource__button:focus-visible{outline:3px solid #1f5c4b;outline-offset:3px}.nat-marketing-value{border-top:1px solid #e6ddca;padding:clamp(3.5rem,8vw,7rem) clamp(1.25rem,5vw,4.5rem)}.nat-marketing-value__inner{margin:0 auto;max-width:960px}.nat-marketing-value h2{font-size:clamp(2.05rem,4.4vw,3.8rem);max-width:24ch}.nat-marketing-value__inner>p{color:#415049;font:400 1rem/1.65 "DM Sans",Inter,sans-serif;max-width:56rem}.nat-marketing-value__lede{font-size:clamp(1.08rem,1.6vw,1.28rem)!important;font-weight:600!important;margin-top:1.5rem}.nat-marketing-value__measures{color:#53615c;font:400 .95rem/1.65 "DM Sans",Inter,sans-serif;margin:1.5rem 0 0;padding-left:1.25rem}.nat-marketing-value__measures li+li{margin-top:.4rem}.nat-marketing-resource{padding:0 clamp(1.25rem,5vw,4.5rem) clamp(5rem,9vw,8rem)}.nat-marketing-resource__sheet{align-items:center;background:#e6ddca;border:1px solid #d8d0c0;border-radius:1.25rem;display:flex;gap:2rem;justify-content:space-between;margin:0 auto;max-width:1120px;padding:clamp(1.5rem,4vw,3rem)}.nat-marketing-resource__sheet h2{font-size:clamp(1.6rem,3vw,2.4rem);max-width:24ch}.nat-marketing-resource__sheet p{color:#415049;font:400 1rem/1.6 "DM Sans",Inter,sans-serif;max-width:44rem}.nat-marketing-resource__sheet .nat-marketing-resource__note{color:#53615c;font-size:.82rem}.nat-marketing-resource__button{display:inline-flex;flex:0 0 auto;justify-content:center}.nat-marketing-story__visual figcaption{max-width:34rem}@media(prefers-reduced-motion:reduce){.nat-marketing-story__image,.nat-marketing-story__close a,.nat-marketing-resource__button{transition:none}.nat-marketing-story__image-frame{aspect-ratio:auto;display:grid;gap:.75rem}.nat-marketing-story__image{height:auto;opacity:1!important;position:static;visibility:visible!important;width:100%}}@media(max-width:760px){.nat-marketing-story{padding-top:4rem}.nat-marketing-story__intro{text-align:left}.nat-marketing-story__journey{display:block}.nat-marketing-story__visual{position:static}.nat-marketing-story__chapters{padding-top:2.5rem}.nat-marketing-story__chapter{padding-block:2.25rem}.nat-marketing-story__close{align-items:flex-start;flex-direction:column;text-align:left}.nat-marketing-story__close a{width:100%;text-align:center}.nat-marketing-resource__sheet{align-items:flex-start;flex-direction:column}.nat-marketing-resource__button{width:100%;text-align:center}}@media(max-width:560px){.nat-marketing-value,.nat-marketing-resource{padding-inline:1.15rem}}
.nat-marketing-value__model{background:#fffdfa;border:1px solid #d8d0c0;border-radius:1.25rem;box-shadow:0 12px 32px rgba(23,37,33,.08);margin:2rem 0;padding:clamp(1.25rem,3vw,2rem)}.nat-marketing-value__model h3{font-size:clamp(1.4rem,2.5vw,2rem);margin:0 0 .4rem}.nat-marketing-value__eyebrow{color:#53615c;font:700 .72rem/1.4 "DM Sans",Inter,sans-serif;letter-spacing:.08em;margin:.4rem 0 1rem;text-transform:uppercase}.nat-marketing-value__equation{background:#f5f3ed;border-radius:.8rem;color:#172521;font:700 clamp(1rem,1.5vw,1.2rem)/1.55 "DM Sans",Inter,sans-serif;margin:0;padding:1rem 1.15rem}.nat-marketing-value__result{color:#1f5c4b!important;font:600 clamp(1.55rem,3vw,2.35rem)/1.2 Fraunces,Georgia,serif!important;margin:.85rem 0 1.25rem}.nat-marketing-value__figures{border-bottom:1px solid #d8d0c0;border-top:1px solid #d8d0c0;display:grid;gap:0;grid-template-columns:repeat(2,minmax(0,1fr));margin:0 0 1.25rem}.nat-marketing-value__figures div{padding:.9rem .5rem .9rem 0}.nat-marketing-value__figures div:nth-child(2n){padding-left:1rem}.nat-marketing-value__figures div:nth-child(n+3){border-top:1px solid #e6ddca}.nat-marketing-value__figures dt{color:#53615c;font:400 .88rem/1.4 "DM Sans",Inter,sans-serif}.nat-marketing-value__figures dd{color:#172521;font:700 1.2rem/1.4 "DM Sans",Inter,sans-serif;margin:.2rem 0 0}.nat-marketing-value__method{color:#53615c!important;font:400 .85rem/1.6 "DM Sans",Inter,sans-serif!important;margin:0!important;max-width:none!important}.nat-marketing-value__method a{color:#1f5c4b;font-weight:700;text-underline-offset:.15em}.nat-marketing-value__method a:focus-visible{outline:3px solid #1f5c4b;outline-offset:3px}@media(max-width:520px){.nat-marketing-value__figures{grid-template-columns:1fr}.nat-marketing-value__figures div:nth-child(2n){padding-left:0}.nat-marketing-value__figures div:nth-child(n+2){border-top:1px solid #e6ddca}}